Optimal Product Ltd
We’ve taken years of experience in user research and user experience consulting and created a suite of usability testing tools designed to help designers and information architects improve the user experience of their products.
- info@optimalworkshop.com
- Level 2, 2-12 Allen St
Wellington, 6011
New Zealand
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Online Screenshot Testing
Chalkmark
First click testing of screenshots and visual designs ensures that your users get started on the right foot when they hit your website. Use Chalkmark to increase your customer conversion and task oriented success rates by getting quick feedback on designs before you implement or update them.
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product
Online Tree Testing Software
Treejack
Take the guesswork out of information architecture with Treejack – the usability testing tool you can use to test your IA without visual distractions. Treejack helps you prove your site structure will work before you get into interface design. Tree testing is a usability technique for evaluating the findability of topics in a website. It’s also known as ‘reverse card sorting’ or ‘card-based classification’. Tree testing is done on a simplified text version of your site structure – without the influence of navigation aids and visual design.
